1. WordPress is Free as in Freedom
WordPress is a free software. It means you are free to download, install, use and modify it to match your needs. You can use it to create any kind of website.While the WordPress software itself is free, you need a domain name and web hosting to install it.
2. WordPress is Easy to Customize with Themes and Plugins
For non-tech savvy folks, WordPress is the perfect solution because there are thousands of free website templates (themes) that you can choose from. There is a perfect WordPress theme for just about every kind of website (whether it’s a blog, business site, or an online store). WordPress themes are easy to customize because a lot of them come with their own options panel allowing you to change colors, upload logo, change the background, create beautiful sliders, and truly customize it to your needs without writing any code at all.
3. WordPress is SEO Friendly
WordPress is written using standard compliance high-quality code and produces semantic markup. In non-geek terms, this makes Google and other search engines love WordPress. This is why WordPress sites tend to rank higher than others in search engines. By design, WordPress is very SEO friendly out of the box. You can also use WordPress SEO plugins to further optimize your website.
4. WordPress is Easy To Manage
WordPress comes with a built-in updates management system. This allows you to update your plugins and themes from within your WordPress admin dashboard. WordPress also notifies you when there is a new version of WordPress available, so you can update your site by simply clicking a button. To protect your data from any accident or hacking, you can easily use a WordPress backup plugin to automatically create backups and store them safely on a remote location.
5. WordPress is Safe and Secure
WordPress is developed with security in mind, and it is considered to be a very safe and secure platform to run a website. However, just like the real world, the internet can be an uncertain place. There are intruders out there who want to get their hands on as many sites as they could. To protect your WordPress site, there are a few simple things that you can do to make it even more secure